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FIR Podcast Network - Raaga.com - A World of Music

FIR Podcast Network

299

Episodes

299 Episodes Play All Episdoes
DIGITAL MARKETERS, DEVELOPERS, DEVELOPERS,DEVELOPERS…
The FIR Podcast Network Everything Feed
access_time23 hours ago
In this weeks show, we got together with a bunch of developers and programmers from Synup A Local Marketing Software company in Bangalore. Synup, one dashboard to make local marketing easier. All your listings, reviews and keyword rankings all on one platform. The 128th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of  Web Marketing Academy Continue Reading → The post DIGITAL MARKETERS, DEVELOPERS, DEVELOPERS,DEVELOPERS… appeared first on FIR Podcast Network.
FIR B2B #84: Seth Greene on the Magic of Podcast Marketing
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access_time3 days ago
Podcasting expert Seth Greene tell how businesses of all sizes can benefit from time-tested direct response marketing methods anchored by podcasts.Continue Reading → The post FIR B2B #84: Seth Greene on the Magic of Podcast Marketing appeared first on FIR Podcast Network.
For Immediate Release #114: Stupid chatbots
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access_time3 days ago
Chris Christensen and Christopher Penn joined host Shel Holtz for this week's FIR podcast to talk about Todd Defren's departure from SHIFT Communications, the newly-identified podcast "super listener," the rise of the travel podcast category, whether you should turn your Instagram account over to a bot, AI as the "new electricity," United Airlines' auction of hardware from a Boeing 747 to MileagePlus members, and the importance of addressing a crisis quickly. Dan York reports on the evolution of Facebook Stories, Facebook's rebranding of its "Mentions" app, and Google's crackdown on AMP users who create teaser pages.Continue Reading → The post FIR #114: Stupid chatbots appeared first on FIR Podcast Network.
Circle of Fellows #27: Converging Communication Disciplines
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access_time4 days ago
The trend toward the convergence of public relations and marketing is hard to ignore. Two separate studies — one from Nasdaq Corporate Solutions and the other from the USC Annenberg Center for Public Relations — both demonstrate that this convergence is more than just a casual observation.  On Thursday, November 16, IABC Fellow Brad Whitworth moderated a panel with four of his Fellows colleagues — Priya Bates, Kellie Garrett, Tamara Gillis, and Jim Shaffer — to discuss the convergence trend and what it means for the practices of public relations, corporate communications, and employee communications.Continue Reading → The post Circle of Fellows #27: Converging Communication Disciplines appeared first on FIR Podcast Network.
AMAZON ALEXA SKILLS. WILL IT TAKE OFF IN INDIA?
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access_time8 days ago
In today’s Podcast we talk about amazon's echo and India. The 127th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of  Web Marketing Academy Continue Reading → The post AMAZON ALEXA SKILLS. WILL IT TAKE OFF IN INDIA? appeared first on FIR Podcast Network.
Forget the datum. We’ve got pizzum
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access_time9 days ago
Gini Dietrich, Martin Waxman and Joseph Thornley talk about transparency and disclosure. Wayne and Schuster anyone?Continue Reading → The post Forget the datum. We’ve got pizzum appeared first on FIR Podcast Network.
For Immediate Release #113: Not a 280-character episode
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access_time10 days ago
In November's Hobson & Holtz Report, Neville and Shel talked about Twitter's new 280-character limit, how Uber's new CEO crowdsourced a new set of corporate values, a survey finds members of the traditional media think the fake news problem is elevating trust in traditional media, pregnant moms engaged with social media on an informational website are more likely to have their kids vaccinated, a start wants to change employment with blockchain-based CVs, and Taylor Swift's lawyers created a completely avoidable PR mess. Dan York reports on a variety of Twitter issues.Continue Reading → The post FIR #113: Not a 280-character episode appeared first on FIR Podcast Network.
Episode #22 – Should We Stop Measuring Internal Comms? – With Bloomberg’s Ethan McCarty
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access_time10 days ago
Ethan McCarty can freak you out, particularly if you’re an internal communications professional. For example, he recently wrote a blog entitled, “Don’t Measure Internal Communications.” Wait … what? And when I heard him speak at a Poppulo conference last summer, I knew he’d be a terrific EE Voice guest. Because he’s doing some unexpected – and successful – work in his job as Global Head of Employee and Innovation Communications for Bloomberg. He didn’t disappoint.Continue Reading → The post Episode #22 – Should We Stop Measuring Internal Comms? – With Bloomberg’s Ethan McCarty appeared first on FIR Podcast Network.
#135: Mitchell Levy & Swami Sadashiva Tirtha on “What Does Being Seen in Today’s World Really Mean?”
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access_time13 days ago
In this episode, Mitchell Levy (@HappyAbout), the AHA Guy at AHAthat (http://AHAthat.com) and a people publisher that empowers thought leaders to share their genius, has a great conversation with #ThoughtLeader Swami Sadashiva Tirtha (@MonkMedium), also known as The Orange Cowboy (http://orangecowboy.com), who is a keynote speaker, author, and breakthrough expert with over four decades of  Continue Reading → The post #135: Mitchell Levy & Swami Sadashiva Tirtha on “What Does Being Seen in Today’s World Really Mean?” appeared first on FIR Podcast Network.
The Voice Episode 112: Audience engagement is a system, not a program
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access_time15 days ago
Host Sherrilynne Starkie volunteers as Professional Development Director, IABC Canada East Region and invited Priya Bates to attend a recent meeting to discuss member engagement and engagement strategies generally. Priya is an award-winning professional communicator and president of Inner Strength Communication. Her practice focuses strategic internal communication, engagement, branding and transformational change. In her 20+  Continue Reading → The post The Voice Episode 112: Audience engagement is a system, not a program appeared first on FIR Podcast Network.
MARKETERS RUIN EVERYTHING. DO YOU AGREE ?
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access_time15 days ago
 In today's Podcast we talk about how marketers exploit every platform be it traditional or digital. The 126th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of  Web Marketing Academy Continue Reading → The post MARKETERS RUIN EVERYTHING. DO YOU AGREE ? appeared first on FIR Podcast Network.
Episode 125: How the Next Generation Can Fix Fake News
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access_time16 days ago
In this episode we discuss real, concrete steps young professionals, and young at heart professionals, can take to combat fake news and protect the value and trust of our industry.Continue Reading → The post Episode 125: How the Next Generation Can Fix Fake News appeared first on FIR Podcast Network.
For Immediate Release #112: Marketing as a Profit Center
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access_time17 days ago
Olivier Blanchard and Christine Perkett joined host Shel Holtz for conversations about these topics communication associations lining up to join Richard Edelman's global ethics initiative; the role of the CMO is changing and those who can't adapt are being cast aside; data suggests some people hunger for longer-form content (both web pages and videos); communicators are missing important steps when planning a campaign; consumers like it when brands break gender stereotypes. Dan York updates Facebook's "Explore" test and talks about Facebook's new News Feed Publisher Guidelines; the rest of Dan's report focuses on lives streaming news, including screen sharing on Facebook Live, Instagram opening its Add a Friend feature to everyone, and a new Mevo Plus camera from Mevo's new owner, Vimeo/Livestream.Continue Reading → The post FIR #112: Marketing as a Profit Center appeared first on FIR Podcast Network.
Passport Travel Marketing & PR #013: Virtual Reality
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access_time17 days ago
Interview with David Brodie talking about the use of Virtual Reality in the Tourism space. David and his team were one of the first agencies to use the technology to promote travel and tourism. David Brodie is a Senior Vice President & General Manager with Citizen Relations an award-winning global communications firm. David Brodie brings  Continue Reading → The post Passport Travel Marketing & PR #013: Virtual Reality appeared first on FIR Podcast Network.
GOOGLE’S NEXT BILLION AMBITION IN INDIA
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access_time22 days ago
In this weeks show we talk about Google's Next Billion ambition in India. We discussed about Google products in India, their Next Billion Ambition, Board meetings, India specific Products such as Tez, you Tube Offline, You Tube Go, Rail Wire. The 125th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of  Web Marketing AcademyContinue Reading → The post GOOGLE’S NEXT BILLION AMBITION IN INDIA appeared first on FIR Podcast Network.
FIR #111: PR, values, and #metoo
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access_time24 days ago
Serena Ehrlich and Kathy Klotz-Guest joined host Shel Holtz for conversations about the #metoo hashtag that is becoming a movement (and its implications for companies), a mission-based nonprofit organization's use of data to target a company for action; the rise of LinkedIn as a serious alternative social network; Facebook's test of a separate News Feed for content from Pages; KFC's brilliant guerilla marketing effort around its secret 11 herbs and spices; and look at future trends in news from a journalism-focused futurist. Dan York reports on multiple Facebook stories, Instagram opening its live video "Add a Friend" feature to everyone, and Vimeo/Livestream's acquisition of the Mevo camera.Continue Reading → The post FIR #111: PR, values, and #metoo appeared first on FIR Podcast Network.
FIR on Higher Education #67: How Professors Should Use Communications Tools to Enhance the Student Experience
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access_time27 days ago
How can professors – regardless of field – be more creative? What are ways to use digital communications tools to enhance the student experience? How can professors become co-creators in the learning process with their students? How do we prepare students for jobs that don’t exist in the future due to advances in technology? These  Continue Reading → The post FIR on Higher Education #67: How Professors Should Use Communications Tools to Enhance the Student Experience appeared first on FIR Podcast Network.
AMP Up #66: Brian Fanzo on Making True Connections via Digital Technology
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access_time27 days ago
On this episode of AMPUp Your Digital Marketing, we sit down with Brian Fanzo, founder of iSocialFanz and host of the podcasts FOMOfanz and SMACtalk. Brian talks fast and tweets faster and his philosophy #ThinkLikeAFan has powered many first of their kind storytelling campaigns for various companies leveraging the power of a variety of social platforms.  He likes to push the envelope when it comes to digital marketing and we get a small taste of his fast-talking ideas in this interview.Continue Reading → The post AMP Up #66: Brian Fanzo on Making True Connections via Digital Technology appeared first on FIR Podcast Network.
GOOGLE ALGORITHM UPDATES, WHAT BRANDS CAN LEARN!
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access_time29 days ago
Google Algorithm Updates was the topic of discussion in this week's podcast. Aman and Suresh discuss the history of Google's first algorithm to latest algorithm and what we can learn from it. The 124th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of  Web Marketing Academy Continue Reading → The post GOOGLE ALGORITHM UPDATES, WHAT BRANDS CAN LEARN! appeared first on FIR Podcast Network.
FIR B2B #83:  Making Better B2B Podcasts
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access_time29 days ago
Paul and David have been producing podcasts for more than a decade for themselves and for their clients. They offer tips B2B marketers can use if they want to get into this rapidly growing medium.Continue Reading → The post FIR B2B #83: Making Better B2B Podcasts appeared first on FIR Podcast Network.
Why would I bother to attend a conference?
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access_time30 days ago
When it comes to conferences, is less really more? Continue Reading → The post Why would I bother to attend a conference? appeared first on FIR Podcast Network.
For Immediate Release #110: CEOs Torturing English
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access_time1 month ago
With Shel away at a conference, Dan York served as host and brought in Joe Thornley and Sallie Goetsch for a lively discussion. Topics included Facebook's latest change with an "Explore Feed" that seems to decrease Page visibility; a new report on fake news and misinformation - are there any answers?; blockchain ideas for WordPress; social media policies at the New York Times and Wall Street Journal; the BBC and AI; CNN gets permission to fly drones over crowds and more Continue Reading → The post FIR #110: Facebook’s Ever-changing Feed – You are NOT in Control appeared first on FIR Podcast Network.
PASSPORT TRAVEL MARKETING & PR #012: Regional Tourism
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access_time1 month ago
Sheila Scarborough is a speaker and trainer specializing in tourism, travel, and social media. Along with Leslie McLellan, she’s part of the Tourism Currents team, offering online and in-person training in social media for tourism and hospitality. She is on the National Professional Development Committee for the AWC (Association for Women in Communications,) co-founded and  Continue Reading → The post PASSPORT TRAVEL MARKETING & PR #012: Regional Tourism appeared first on FIR Podcast Network.
FIR Interview: Mayo Clinic's Dr. Sandhya Pruthi and Jay Maxwell on Creating a Smart Audio First Aid Skill
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access_time1 month ago
In this FIR Interview, Shel Holtz talks with Dr. Sandhya Pruthi, the Mayo Clinic's chief medical editor and associate medical director for Content Management and Delivery, and Jay Maxwell, senior director of Health Information, about the development of the Clinic's new First Aid skill for the Amazon Alexa platform, how it works, how they measure its effectiveness, and their approach toward preparing for a voice-enabled world. The interview includes a brief demonstration of the Clinic's Alexa skill.Continue Reading → The post FIR Interview: Mayo Clinic’s Dr. Sandhya Pruthi and Jay Maxwell on Creating a Smart Audio First Aid Skill appeared first on FIR Podcast Network.
Circle of Fellows #26: Communicating Change
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access_time1 month ago
October's Circle of Fellows panel -- an hour-long conversation among a group of IABC Fellows -- explored the role of communications in change, how to prepare a workforce for change, how communicators can support leaders and employees undergoing the change process, and the changing nature of change itself in the modern workplace.Continue Reading → The post Circle of Fellows #26: Communicating Change appeared first on FIR Podcast Network.
DIGITAL INDIA 123 : APPS ARE GOING TO DIE SAYS KAUSHAL
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access_time1 month ago
Kaushal an alumni, faculty and a current student of Symbiosis Pune stopped by today to web marketing academy from Pune, during his visit we did a podcast with him. The 123rd episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of  Web Marketing AcademyContinue Reading → The post DIGITAL INDIA 123 : APPS ARE GOING TO DIE SAYS KAUSHAL appeared first on FIR Podcast Network.
Inside PR 486: Terry Fallis on storytelling and narrative
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access_time1 month ago
Terry Fallis talks with Joseph Thornley about the importance of storytelling and narrative.Continue Reading → The post Inside PR 486: Terry Fallis on storytelling and narrative appeared first on FIR Podcast Network.
FIR B2B #82: Doing data-driven marketing right
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access_time1 month ago
Doing data-driven marketing correctly means understanding your data sources and working collaboratively with marketing and creative types to benefit from this knowledge. We talk about ways to improve your campaigns and keeping them fresh and interesting, and what Amazon is doing to spur competition for its new HQ2 site selection.Continue Reading → The post FIR B2B #82: Doing data-driven marketing right appeared first on FIR Podcast Network.
For Immediate Release #109: CEOs Torturing English
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access_time1 month ago
Neville Hobson joined Shel Holtz for the October edition of the monthly Hobson & Holtz Report. This month's topics covered a proposed Magna Carta for Artificial Intelligence, a connection between CEOs mangling English and falling share prices, what PR needs to do to look after its own reputation in the wake of the Bell Pottinger scandal, new studies add to the body of evidence supporting companies taking positions on social and political issues, an app in the UK is enabling activists to influence votes at party conferences, and a pair of crises (from Facebook and Unilever) were both completely avoidable. Dan York reports on a Twitter boycott that led some people to try out Mastodon and a podcast app that includes in-audio search.Continue Reading → The post FIR #109: CEOs Torturing English appeared first on FIR Podcast Network.
FIR Interview: Nicole Scheffler, Host of the Diva Tech Talk Podcast
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access_time1 month ago
According to its website, Diva Tech Talk "is a specialized communication channel highlighting women doing wonderful things in the technology arena by creating podcasts from interviews with successful female individuals in the field and covering various technology events.  It was created to inform and inspire women of all ages to succeed in professional and life missions that are technology-driven." The podcast has also won Clarion Awards from the Association for Women in Communications in 2017 and 2016. In this FIR Interview, Shel Holtz spoke with Diva Tech Talk co-founder and host Nicole Scheffler about the show's origins, its goals, and life as a female engineer in a male-dominated industry (and what communicators can do to help change that).Continue Reading → The post FIR Interview: Nicole Scheffler, Host of the Diva Tech Talk Podcast appeared first on FIR Podcast Network.
DIGITAL INDIA 122 : CONTENT FILTER – HOW TO CONSUME CONTENT THAT MATTERS
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access_time1 month ago
In today's Information overload, how do we know which content to consume, which content to ignore and where to find the right content. We have this FOMO: Fear of Missing Out, but with so much noise on the internet every produces content and want to share their content. How does one decide what type of content should we consume? The 122nd episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of  Web Marketing AcademyContinue Reading → The post DIGITAL INDIA 122 : CONTENT FILTER – HOW TO CONSUME CONTENT THAT MATTERS appeared first on FIR Podcast Network.
For Immediate Release #108: Communicators' Steep Technology Adoption Curve
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access_time1 month ago
Kami Huyse and Lee Odden joined host Shel Holtz for conversations about the challenges of fake news and trolling during a crisis, the issues that arise when your public actions and your corporate behaviors don't align, cause marketing and the rise of the "belief-driven buyer," the slow adoption of technology by communicators, and the continuing benefits of business blogging. Dan York reports on another data breach (this time it's Disqus); Yahoo's data breach, which affects all 3 billion accounts; AOL's decision to shut down AIM; and Tim O'Reilly's new book, "WTF: What's the Future and Why It's Up to Us."Continue Reading → The post FIR #108: Communicators’ Steep Technology Adoption Curve appeared first on FIR Podcast Network.
Young PR Pros introduces episode 124: 5 Career Tips that are Actually False
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access_time2 months ago
There is a lot of advice out there, and although a lot of it comes from kindness and people just trying to help, this episode strives to debunk myths and tell the truth about some of the most common career tips given out these days.Continue Reading → The post Episode 124: 5 Career Tips that are Actually False appeared first on FIR Podcast Network.
DIGITAL INDIA 121 : 10 Plus DIGITAL & SOCIAL MEDIA TOOLS/TIPS FOR SMALL BUSINESSES
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access_time2 months ago
In this weeks podcast, we discussed 10 Tools & Tips for Small Businesses for Digital and Social Media The 121st episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of  Web Marketing Academy Continue Reading → The post DIGITAL INDIA 121 : 10 Plus DIGITAL & SOCIAL MEDIA TOOLS/TIPS FOR SMALL BUSINESSES appeared first on FIR Podcast Network.
AMPlify #10: Nine Ways to Get More from Events with Social Media
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access_time2 months ago
Events can be a big boost for brands.  There are a number of ways that you can use social media before, during and after an event to generate leads and awareness for your organization no matter if you are the host or just an attendee.  Daniella Peting, Social Media Manager at Motorola Solutions. covers nine ways to get more from events using social media and how employees can be a part of harnessing that power to gain more social influence for your brand.Continue Reading → The post AMPlify #10: Nine Ways to Get More from Events with Social Media appeared first on FIR Podcast Network.
For Immediate Release #107: Words and Music
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access_time2 months ago
Deirdre Breakenridge and Elizabeth Sosnow joined host Shel Holtz to talk about Twitter doubling its character count, companies engaging in "AI-washing," whether words are on the wane as marketers rely more and more on music, the increasing number of communicators navigating the world of blockchain, and whether the pivot to video may have been a mistake. Dan York reports on developments in live video streaming.Continue Reading → The post FIR #107: Words and Music appeared first on FIR Podcast Network.
PASSPORT TRAVEL MARKETING & PR #011: Twitter Chats
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access_time2 months ago
Interview of Andrew Hickey about  Twitter Chats. Twitter Chats are popular with travel companies and we look at detail what they are, and when and how to use them effectively. We debate, or at least discuss, what a twitter chat is worth and what a tweet is worth. We discuss why companies work with influencers when  Continue Reading → The post PASSPORT TRAVEL MARKETING & PR #011: Twitter Chats appeared first on FIR Podcast Network.
CWC #18: Jason Booms on How Primary Research can Help Communicators
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access_time2 months ago
The newest episode of Chats with Chip welcomes Jason Booms, Managing Director for Market and Influencer Research with CARMA North America.  Continue Reading → The post CWC #18: Jason Booms on How Primary Research can Help Communicators appeared first on FIR Podcast Network.
120 : ECOMMERCE SEO + FLIPKART VS AMAZON INDIA SALE
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access_time2 months ago
In this weeks show we discussed how Flipkart, Amazon, Snap deal, PayTM festive sale rolled out. Lessons learned, New entry The 120th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of  Web Marketing Academy Continue Reading → The post 120 : ECOMMERCE SEO + FLIPKART VS AMAZON INDIA SALE appeared first on FIR Podcast Network.
For Immediate Release #106: Toot Your Own Horn
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access_time2 months ago
Melissa Agnes and Dave Fleet joined host Shel Holtz for conversations about the FTC's settlement with social media influencers who failed to disclose their relationship with the brand that paid them, sending a signal that the regulator will no longer confine its actions to the brands; content creators who have seen their advertising revenues plummet in the wake of YouTube's use of Artificial Intelligence to prevent advertising from being injected into potentially offensive content (most of them aren't producing offensive content); the New York Yankees' terrible response to a young girl in the stands who injured by a line-drive foul ball; whether brands should communicate their efforts to assist in relief efforts after Hurricanes Harvey, Irma, and Maria; and a new data breach -- this time at the U.S. Securities and Exchange Commission, and whether the public is being desensitized to the issue.Continue Reading → The post FIR #106: Toot Your Own Horn appeared first on FIR Podcast Network.
Circle of Fellows #25: Multigenerational Career Development
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access_time2 months ago
September's Circle of Fellows panel -- an hour-long conversation among a group of IABC Fellows -- explored alternatives and approaches for advancing careers in communications across multiple generations. Brad Whitworth moderated a panel that included Tamara Gillis, Mary Ann McCauley, Mark Schumann, and Brenda Siler.Continue Reading → The post Circle of Fellows #25: Multigenerational Career Development appeared first on FIR Podcast Network.
#134: Don Boyer, Brett Labit & Mitchell Levy on Becoming Successful Inside and Outside
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access_time2 months ago
In this episode, Mitchell Levy (@HappyAbout), the AHA Guy at AHAthat, and Brett Labit (@BrettLabitsr), Chief Empowerment Officer of WEVO Global (http://www.wevoglobal.com), exchange insights with #ThoughtLeader Don Boyer, who is a filmmaker, motivational speaker, author of the bestselling book series, “The Power of Mentorship,” and founder of Carnegie Principle (https://www.carnegieprinciple.com). This TLL episode focuses on  Continue Reading → The post #134: Don Boyer, Brett Labit & Mitchell Levy on Becoming Successful Inside and Outside appeared first on FIR Podcast Network.
119 : AMAZON INDIA TAKING OVER VILLAGE SHOPPING IN INDIA
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access_time2 months ago
This week Kavita Singh and Suresh discussed the recent article from Economic Times: How Amazon is going deeper into the hinterland with a gambit of unique offline-online blend Amazon is in the news again with its project Udaan. An initiative that Amazon rolled out to expand its reach in Rural and semi rural areas by partnering with offline partners. Started in May 2015. We discussed the What, Why, How, Who and partners for the Project Udaan The 119th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of  Web Marketing Academy Continue Reading → The post 119 : AMAZON INDIA TAKING OVER VILLAGE SHOPPING IN INDIA appeared first on FIR Podcast Network.
Episode #21 – Your change management playbook – with DuPont’s Mark Dollins
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access_time2 months ago
If you work in employee communications, chances are you’re experiencing and communicating change in your organization. Want a master playbook on change management – in less than 30 minutes of your time? Well, here it is. This month, we are delighted to welcome Mark Dollins, our former boss and now head of Executive and Global Employee Communications for DuPont, where among other duties he is tasked with driving change management communications for the enterprise. This year his team earned IABC Gold Quills and a PRSA Silver Anvil award for change management, employee engagement and employee communications.Continue Reading → The post Episode #21 – Your change management playbook – with DuPont’s Mark Dollins appeared first on FIR Podcast Network.
For Immediate Release #105: Center Stage for Credible Sources
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access_time2 months ago
Neville and Shel got together for the September edition of The Hobson & Holtz Report to talk about the self-inflicted downfall of the UK PR agency, Bell Pottinger (and kudos to the PRCA for putting teeth in its ethics code); how various fields will be affected by speech recognition (including PR and communications); itch Joel's plea to the advertising industry to not mess up ads for voice; the proliferation of fake scientific journals (and what it means for the PR industry); Pew research that identifies five "types" of people who search for facts and information, with implications for content marketing; and the killing of British English by Americanisms (and whether it matters). In his Tech Report, Dan York explains why "Gutenberg," the WordPress editor, may take longer than expected to appear. Dan also talks about the launch of the new Internet Society website.Continue Reading → The post FIR #105: Center Stage for Credible Sources appeared first on FIR Podcast Network.
PASSPORT TRAVEL MARKETING & PR #010: WORKING WITH DESTINATIONS
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access_time2 months ago
Interview of Andy Levine from DCI about Working with Destinations. Andy Levine has been with DCI (Development Counsellors International) since 1991. He is the son of founder Ted Levine, who started the company in 1960, and was thus introduced to the world of economic development and travel marketing pretty much at birth. He enjoys exploring  Continue Reading → The post PASSPORT TRAVEL MARKETING & PR #010: WORKING WITH DESTINATIONS appeared first on FIR Podcast Network.
FIR B2B #81: Getting real about social media’s value
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access_time2 months ago
Use and abuses of analytic tools, whether CEOs should have their own social media accounts and understanding the real value of social media to your business.Continue Reading → The post FIR B2B #81: Getting real about social media’s value appeared first on FIR Podcast Network.
FIR Interview: Phil Gomes on Blockchain and the Marketing Value of Digital Permanence
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access_time2 months ago
In this FIR Interview, host Shel Holtz talks with Edelman's Phil Gomes, senior vice president of U.S. B2B Digital, about his new blockchain white paper, published by the American Association of Advertising Agencies. that makes the case for marketers and communicators to add blockchain technology to the list of technologies they must understand. some of the startups whose work could change communication processes and content, as well as other dimensions of blockchain that will soon be part of communication workflows.Continue Reading → The post FIR Interview: Phil Gomes on Blockchain and the Marketing Value of Digital Permanence appeared first on FIR Podcast Network.
FIR Interview: Jen McClure on the State of Employee Advocacy
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access_time2 months ago
In this FIR Interview, host Shel Holtz talks with Jen McClure about JEM Consulting's "State of Employee Advocacy" survey, including the connection between employee advocacy and social selling, whether employees who participate in an employee advocacy should have their involvement reflected in their performance evaluations, the role of advocacy amplification apps (and whether they can constitute an entire advocacy program), and some of the challenges of maintaining enthusiasm among ambassadors once a program is up and running.Continue Reading → The post FIR Interview: Jen McClure on the State of Employee Advocacy appeared first on FIR Podcast Network.
118 : WHATSAPP FOR BUSINESS IN INDIA – A GAME CHANGER ?
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access_time2 months ago
WHATSAPP FOR BUSINESS : Biggest development of 2017 Released by Techcruch Article Reported in India by Factordaily 200 million active users in India The 118th episode of Digital India Podcast on FIR Podcast Network is brought to you by staff and students of  Web Marketing AcademyContinue Reading → The post 118 : WHATSAPP FOR BUSINESS IN INDIA – A GAME CHANGER ? appeared first on FIR Podcast Network.